Velcro TM Video

Forums General discussion Velcro TM Video

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    • #960
      Elana Zeide

      For those of you who haven’t seen it, Velcro came out with a hilarious video about trademark/genericism in Sept 2017.

      They have more trademark-related materials on their website.

      YouTube also features a “behind the scenes” on the Velcro video which may be useful, and a clip of Anderson Cooper discussing the video and making fun of the idea of describing the product as “hook and loop” fasteners.

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